A new exclusive benefit program currently leaves more questions than answers in Mexico

Soon Mercado Libre will have a renewed loyalty program, and by mistake, the platform announced its name. Meli + is the new program with exclusive benefits according to an email already sent to some users who sent a notification to Xataka Mexico.

Meli+ is real. this is what’s newThe value proposition for our users, which we will announceAccording to Mercado Libre’s response to a request for comment. According to Mercado Libre, a Meli+ notification was filed as a result of insect.

Mercado Libre commented:

After a product error occurred this morning, some Mercado Libre users received an erroneous email notification about the benefits of our loyalty program.
At Mercado Libre, we are always innovating to offer our users the best experience and the best benefits. We are working on announcements and news about the benefits program for the second half of this year.”

The doubts left by the pre-announcement are not few. According to the notification sent, Meli+ has the following exclusive benefits:

• 60 pesos discount per month at Mercado Libre Supermarket.
• 30 days free returns.
• Surprising discounts on some brands.
• Subscription benefits.

Although Meli+ is not yet official, the companies listed are “Features currently in effect in the Mercado Libre Benefits ProgramThe company responded. At the moment it is not clear which properties will remain and which will be eliminated in the loyalty program, but the fact is that Mercado Libre intends to make renovations.

“We are working on announcements and news about the benefits program for the second semester of this year“, He said.

The notice sent does not include information on levels, so it is impossible to know whether Meli+ will include different modalities, or whether Mercado Libre intends to consolidate the benefits into a single package. Doubts aside, if the promise is kept, the doubts will be cleared in just a matter of months.