MADRID, October 1 (European press) –
Former FC Barcelona footballer Gary Lineker joined the list of La Liga ambassadors on Friday, as revealed at the Live Night Ambassadors Gala in Madrid, where the employer also wanted to thank his sponsors for their support.
“It gives me great pleasure to be an ambassador for LaLiga. I have followed LaLiga since I played for Barcelona and I continue to comment on that is something very special. I spent three unforgettable years in Barcelona, with the fans in my heart. Camp Nou Lineker, Barcelona player between 1986 and 1989,” said Lineker. And who currently comments on LaLiga Santander in the UK, “occupies a very special place in my career”.
Accompanying the new establishment was good representation by the rest of the LaLiga ambassadors: Aintzane Encinas, Anair Lomba, Aritz Aduriz, Carles Puyol, César Sánchez, David Albelda, Diego Forlán, Fernando Hierro, Fernando Morientes, Fernando Sanz, Gaizka Mendieta, Maria Gutierrez “Gutiازيi”, Ismael O Julio Baptista, Luis Garcia, Marcos Sena, Melenko Pantic, Patrick Kluivert, Samuel Eto’o, Steve McManaman and Xabi Prieto.
During the event, LaLiga indicated that it has 60 sponsors and licenses and that it has seen 80% growth in sales volume in the past five years. “They help us to be bigger. It’s a ‘win’ project,” said Javier Tebas, La Liga president. He also thanked the ambassadors. “Football is the players. They represent everything the fans feel.”
Additionally, he was encouraged to reference one of the season’s “Revelation” teams. “Real Sociedad will play a great tournament and fight for the title,” he said.
For his part, LaLiga’s Director of International Institutional Relations, Fernando Sanz, highlighted the “power of ambassadors”, who were and still are the “history of Dorina”, while LaLiga’s CEO, Oscar Mayo, explained that the “trust” of sponsors is for them a “responsibility” “.
As a representation of the sponsors, Santander Spain’s Director of Sponsorships and Events, Felipe Martin, was delighted with the splendor between the two entities. “For Banco Santander, in honor of the naming of LaLiga Santander and LaLiga SmartBank, our commitment to sport is very important. LaLiga Santander brings together all the values of sport, and is a very important economic activity for Spain,” he stressed.
In addition, the “Meeting of the Stars” was held in the morning at the Wanda Alcala de Henares Sports Center, the sports city of Atlético de Madrid, with mixed matches formed by LaLiga ambassadors and representatives from Latin America and Spain present in Madrid. for the Platino Awards on Sunday.
Among the most famous faces were Marc Clout, Antonio Velasquez, Stephanie Caillou, Maxi Iglesias, Adrien Lastra, Edo Rosa, Nico Furtado or Cristina Castano, as well as LaLiga ambassadors Fernando Sanz, Diego Forlan, Patrick Kluivert, Fernando Hierro, Luis or Fernando Morientes. Or Intzani Encinas, or David Albelda, or Samuel Eto’o, or Cesar Sanchez.
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