UK: Amazon will include Prime Video ads starting in February

The streaming service previously announced that subscribers who want to avoid ads will have to pay a monthly fee of £2.99. In an email sent on WednesdayAmazon “This will allow us to continue investing in engaging content and continue to grow that investment over a long period of time,” he said. Previously, Amazon only showed ads related to sporting events, such as Christmas coverage of the FIFA World Series premier league, An exact replica of broadband TV news

Instead of introducing a new level that includes ads and their subscribers Amazon They will continue to pay £8.99 per month. but, Amazon He says that the fee, which also includes free delivery and service Prime MusicIt will not increase more. A €5.99 version without delivery is also available.

In turn, Amazon added that it expects “significantly fewer ads from ad-supported TV channels and other streaming service providers.”

At the beginning of this year, Netflix Basic added with ads; Disney He did the same in November.

In the UK, the ads will be seen for the first time on February 5, a week after North America, which will see them from January 29. Germany, France, Italy, Spain, Mexico and Australia will also see announcements.

L.C.

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