Goodbye to mass emails

By magazine.com

Who wouldn't mind sending a mass email?… Google has heard (or read) your complaints and now its messaging service will have new anti-spam rules.

Gmail has recognized the growing need to protect its 1.8 billion users of unwanted emails, which is why the announced measures aim to stop spam that reaches personal accounts every day.

The service will reject emails that are not authenticated or do not meet the new established standards.

Those affected will be users, companies or accounts that send 5,000 emails per day. They will be subject to audit, and if they do not adhere to the regulations, their mass emails will be automatically rejected.

It will also increase users' control over their inboxes, reducing the risks of phishing and identity theft, which is why mass senders have until June 1 to implement a one-click unsubscribe option for all commercial and promotional messages.

Spam is something that has become common in the online world and it can be dangerous because not everything is a spam, there are many that turn out to be an attempt at identity theft or fraud.

Users who send more than 5,000 emails at this time should have a clearly defined and visible button or link that allows them to unsubscribe from emails for that account, not forge their identity or shipping address, and follow other steps. Specific regulations on the Google Support website.

Google says in its blog that as an administrator, you can block email addresses or entire domains to prevent spam and malicious email.

1. Sign in to your Google Admin console. You must use an administrator account

2. In the Administrative Console, go to Menu, then Apps, then Google Workspace, continuing in Gmail and ending with the Spam, Phishing, and Malware option.

3. Go to Blocked senders and select an option:

If this is the first time you've blocked messages, click Configure.

To edit a setting, click Edit next to the setting.

4. To apply a new setting, click Add another rule.

5. Click Save