Asobal sells its naming rights to Plenitude through 2025

Asobal and Plénitude come to an agreement. The Federation of Spanish Handball Clubs (Aosbal) and Plenitude, an energy company owned by Eni, have reached finally Sponsorship agreement until 2024-2025. The value of the agreement is 1.8 million euros.

In addition, Plenitude will give its name to all competitions organized by AsobalThe League, the ASOpal Cup and the Mini Cup. As the company explained, this Plenitude sponsorship is part of the policy of commitment to sporting values ​​and teamwork that governs the energy company. In fact, Plenitude promotes several local, regional and national sports projects, such as the recent Vuelta a España 2022.

Through this agreement, Asobal achieves the goal of being associated with an important international brand with more than ten million customers in Europe located in Spain, Italy, France, Greece, Slovenia, Portugal, the United Kingdom, Norway, the United States, Kazakhstan and Australia.

In addition to the name change, the agreement reached between Plenitude and Spain’s top men’s handball category includes a new logo design for the league. The new design perfectly combines the two entities, harmonizing typography and colors that reflect the sustainable nature of Plenitude and preserve the identity of Asobal. This new logo represents the new era facing the competition with pride, optimism and new energy, an attitude that fits perfectly with a brand like Plenitude.

This sponsorship was signed between the President of the ASObal League, Servando Revuelta, and the General Manager of the Plenitude, Andrea Quarta, in a law made at the Supreme Council of Sports, and ratified by the Secretary of State for Sports, José Manuel Franck. .

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As reported by the parties, Through this sponsorship, Plenitude wants to support the Handball League in its commitment to the responsible and sustainable use of energy. Asobal, which has joined the United Nations’ Sports for Climate programme, will promote the pavilions’ conversion to more sustainable spaces by modifying lighting and heating systems to achieve greater energy efficiency. All this, with the aim of becoming the first professional league without a carbon footprint in Spain.

The energy company comes to this sport at a historical moment that marks the beginning of a new era. This is a transitional season to be, next year, a professional league following a mandate from the Supreme Sports Council. At that time, handball would become the third professional sport in Spain after football and basketball.

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