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Brulines boosts resources with Nucleus acquisition

Tuesday, September 04, 2007

Brulines, the company that works with the UK licensed trade to improve drinks volume, quality and profit protection systems has agreed to buy Nucleus Data Holdings Ltd for an initial fee of £3.8 million in cash and shares, with an earn out of up to £0.7 million.

Established in 2000 and based in Tadcaster, North Yorkshire, Nucleus supplies data capture devices, communication platforms, data management, service and maintenance, and market intelligence services to the UK licensed on-trade.

Brulines’ chief executive, James Dickson, said: “Not only will the merged business be able to pool resources, thereby accelerating technology development, but it will also deliver significant benefits across the whole on-trade supply chain; from reduced operational complexity for Pubcos to improved service delivery and return on investment for bar operators.”






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